Supercharge your beauty line with custom cosmetic packaging?
Boxes or packaging plays a vital role in selling or shelf pick rate. In this piece of content, we are going to discuss how you can lift up your sales by using custom cosmetic packaging.
Why Custom Cosmetic Packaging?
First comes first, we run a survey campaign by asking people what’s their preferred choice to pick cosmetics either printed boxes or blank ones. And the survey result comes with the conclusion that more than 80% of the customers don’t like to pick cosmetic products packed within blank boxes. As people comment that they won’t buy anything until they read a little bit about that cosmetic product they use to read the basic information from the product packaging. Which means people use to read the instructions, chemicals or ingredients or what’s inside the box before they make a purchase.
As we know that custom boxes are the need for cosmetic business let’s discuss the benefits of having custom cosmetic packaging.
Benefits of having custom cosmetic packaging?
There are so many benefits of custom cosmetic packaging but we would like to highlight a few common and most used benefits of cosmetic packaging.
Voice of the Colors:
Cosmetics mean glamour which means colours. Your cosmetic brand can go with different colours or different shades to go match with the type of product. If you are about the deliver the best product your boxes should behave branded voice not only to be more colourful but these boxes should be stand out while they are settled in a product display rack.
With having custom cosmetic packaging you can also set your brand voice by design these boxes to create an echo in product display. E.g. your product line has 18 different shades of lipstick and eye shadow. You can use separate coloured box matched with inside lipstick or eye shadow. By having different colour boxes can actually attract customer and allow them to pick the colour of their own choice.
We highly recommend you to have your logo printed on the boxes, and use the best colours to make your logo prominent and attractive. The logo is your brand identity and your branding means everything, it brings back your customer with the voice of your brand. People use to refer to good products among their friends or over the internet if your product gives them surprising results.
People use to buy new products to try these but if your products look more professional and your packaging can make your product stand with multinational cosmetic brands your product sales will increase dramatically and your brand will have a better brand voice.
We at Max Custom Boxes use very high-quality material to make your boxes really good and stand out. We have an experienced team of designers who are available at your service to make your custom cosmetic packaging match with your product and your brand.
Our designers use to design cosmetic boxes with the best style if you ask us to design your boxes. We also recommend you the best box type and style for your cosmetic boxes. We use the best stock to make your boxes can hold your product in a pretty well manner. We also make product inserts to hold product snug fit.
Brands using branded boxes to sell their products. Basically, by selling with branded boxes, the brands achieve mainly 2 areas.
- They are more likely to have people connected with their brand.
- To make loyal customers happy.
You can also get the same brand value and brand image as big cosmetic brands have but the first step is to that road is to have a great product packaging with complete branding elements.
For inspiration, you can pick up any famous brand and start analyzing its branding techniques printed on their packaging.
Start your branding with us
We are a custom box company and we use to print custom cosmetic packaging on a regular basis. We can make your cosmetic boxes as per your requirements with complete branding options. E.g. your logo, instructions to use your product, a PVC window might be a good addition to make your box look more professional and make your product more standout. We can also add more effects to your logo like gold foiling or silver foiling. In short, we can make your boxes with any style with any kind of design and printing inside or outside or both.
The professionally made cosmetic box gives the particular product a good promotion and better sales than an average looking box or a plain cosmetic box. There are various purposes of using cosmetic boxes that include individual care products such as cosmetics, moisturizers, creams, shampoos, conditioners, hair colours, perfumes, deodorants, and the other toiletries.
We can also alter the box and pack the bottles, cans, cases, small bags, tubes, bags, jars etc. in one box.
In conclusion, you can trust us to make your boxes in a professional manner. Our sales team will take you from the first step until you receive your boxes at your doorstep.